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Advancement in technology has made businesses to adopt and accelerate their digital transformation journey. To this end, the introduction of APIs has changed the logistics and freight forwarding industry marketplace powering devices, applications, and services. From expediting communication to processes, API-based systems are being used to streamline freight forwarding operations.
An Application Programming Interface (API) is software allows two or more applications (mobile or web) to communicate with each other. APIs enable developers to create software using an already existing framework, providing users a hassle-free experience. Simple examples where APIs are used are - ordering food or grocery online, making travel bookings, etc. APIs enable faster access to data when we need it, and at a quick speed.
Shipping API Integration allows organizations to automate tasks and processes across applications. Freight forwarders use API integration to leverage information from existing databases and current industry applications. API integrations allow a seamless flow of communication and data exchange between multiple applications and customers . API integration saving both times, effortmoney.
Customers today expect to receive information instantly and effortlessly. They prefer freight forwarders who expedite and perfect the shipment process and can provide a seamless experience. With freight shipping APIs, freight forwarders can create solutions and significantly improve the customer’s experience without an ncrease in the cost.
Shipthis Shipment Tracking API bot automatically tracks your cargo across transportation, customs, and freight, at any time. With 24/7 tracking, your customers can follow the shipment's journey every step of the way.
Automation of Tasks
APIs make valuable data available to be exchanged between and within businesses, organizations, government entities, and other third-party apps. APIs create an automated workflow for all the tasks that were earlier performed manually, allowing a seamless and error-free process. This saves time and enables employees to focus on other revenue-generating efforts.
One of the most important benefits of using APIs is the ability to save costs. APIs significantly reduce the amount of time and effort required to create and share information with new applications. APIs help reduce operating costs and improve business efficiency.
Enhances Customer Experience
By leveraging the capabilities of APIs, freight forwarders can provide real-time tracking to customers thus enhancing their overall experience. With shipping API integrations, freight forwarders can provide customized experiences to their customers, giving them a sense of control.
Another area that has improved with the use of APIs is the use of real-time location data during transit which enables better coordination across warehouses, factories, retail stores, and customers.